Together Let's Expand Your Brand

American made custom products for ecommerce and private label marketing

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Trusted Domestic Partner

Our custom and white label products are proudly manufactured in the United States, ensuring the highest quality and convenient access to customer care or customer support. We adhere to rigorous standards and use premium materials to deliver superior private label products. Partnering with us means you’re investing in American craftsmanship and reliability.

Proven Track Record

With years of experience and a history of successful partnerships, we have a proven track record of delivering excellence. Our private label clients trust us to provide consistent quality and reliable service, making us a leader in the industry. Join the many businesses that have benefited from our expertise in creating custom products and our commitment to their success.

Top Tier Customer Service

Our commitment to excellence extends beyond our products to our customer service. Our dedicated team is here to support you every step of the way, ensuring your needs are met promptly and efficiently. We value your business and strive to build long-term partnerships based on trust and satisfaction. At Wirtzy Specialties, we treat your brand as if it were our own.

Low Minimum Orders

We understand the importance of flexibility in business, which is why we offer our private label customers low minimum order quantities. This allows you to scale your custom brand inventory according to your needs without overcommitting resources. Our goal is to provide options that fit your business, no matter its size.

Short Lead Times

We know that time is money, which is why we prioritize fast turnaround times for custom orders without compromising on quality. Our streamlined processes and efficient operations allow us to meet your deadlines with ease. Whether you need a quick restock of an established private label product or a custom order, we deliver on time, every time.

Why-Wirtzy

Reliable US-Based Ecommerce Supplier

Looking to develop a product for sale on Amazon, Walmart, Etsy, or other ecommerce sites? We are an established domestic source, able to help you through the process of creating your own brand to sell on Amazon or other ecommerce venues. Working as a team with our clients, we have helped to develop an idea into a name brand, highly successful product on ecommerce sites. We understand and have experience with the packaging regulations, shipping procedures, and fulfillment requirements that Amazon and Walmart expect and can send your private label product directly to their distribution centers or route the shipment to you if you prefer to control the fulfillment process yourself.

Ecommerce

Products and Capabilities

If creating a custom product is your goal, we’ve got you covered. Explore the options available and if you don’t see what you are looking for, please reach out to us. There’s a good chance we can meet your needs!

Products

Can you help me design my product label or create a logo for my brand?

Yes. We have team members who regularly help customers with this and are skilled in using the Adobe suite of graphic design tools.

I have a product that I would like to imitate and sell under my own brand name but I don’t know what’s in it. How do I start?

Please fill out our contact form and send us the name of the product you would like to make. We have people who are able to reverse engineer products and can look into your idea and see if it is a good match for our capabilities. If it is, we will work with you and make your idea happen.

Do you offer samples of your products for me to evaluate before I purchase?

Absolutely! We want you to be confident in the product you are putting your name on and will work with you to create the right item for your custom line of products.

Will you ship my product directly to Amazon?

Yes. We are well versed in the requirements for packaging and shipping to Amazon and are ready to ship to them on your behalf. That said, if you would prefer to be more intimately involved in managing your own shipping and inventory levels, we can also send your products to you.

What are your minimum order quantities?

Picking an actual number for your minimum is somewhat dependent on the product. If it is something that we have the components for in stock, we can usually go as low as 50 – 100 pieces. More unique and complex formulations or packaging requires larger minimums, but we will definitely work with you to make creating your brand doable.

Where are your products made?

We manufacture everything in La Crosse, Wisconsin and source components from US based suppliers.

FAQ

About Us

Located in America’s Heartland, Wirtzy Specialties is dedicated to developing, manufacturing, and packaging exceptional custom products for the private label market. With a proven track record and a strong emphasis on innovation, we offer a wide range of stocked white label items and custom solutions tailored to your specific needs. Our expertise extends to point-of-purchase items, signage, engraving and branded products perfect for customer use or gifting.

We are committed to using natural, environmentally safe components, ensuring that every custom product meets the highest standards of quality and consistency. Our dedication to good manufacturing practices, combined with our focus on customer care and satisfaction, drives us to exceed industry expectations. Whether you’re launching a brand on Amazon and other ecommerce sites or need unique, custom-engineered products, Wirtzy Specialties is here to support your success.

Your brand is our business, and we take pride in delivering products and services that reflect our commitment to excellence. At Wirtzy Specialties, customer satisfaction isn’t just a goal—it’s our highest priority.

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Together We Can Build or Expand Your Company Brand

We would love to hear your ideas on how we can help to create a custom line of products, promotions, or POS/POP materials for you. To connect with the appropriate team member, simply fill out this form.

(800) 625-8575 | mail@wirtzy.com

2946 Airport Road, La Crosse, WI 54603

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    Success Stories

    At Wirtzy Specialties we place customer satisfaction our top priority. Outstanding customer service and top quality products have earned us the reputation as a valued private label manufacturer.

    Our #1 Choice

    Wirtzy Specialties helped us create our treadmill lubricant as well as several other products. Without question, their expertise and assistance, both in the area of custom product development and in product delivery, have been immeasurable in helping us to establish our brand. They are definitely our choice for a private label manufacturer.
    ~ Allison K.

    Great Quality and Communication!

    The quality of the product is amazing and the craftsmanship is incredible. From initial contact through design to delivery, the turnaround time and communication throughout the process were exceptional. Our wayfinding signs look great and are not only useful for our clients, they are also an eye-catching addition to our vacation rental properties.
    ~ Mary G.

    Can’t Wait to Grow

    Wirtzy Specialties has helped us with the whole package for our brand: the products, the label and logo artwork, and the displays. We came to them with an idea we wanted to imitate and they were able to make that product and suggested more that would actually create a line for us. Highly recommend working with Wirtzy Specialties – they are best in the business and we cannot wait to add on more products with them!
    ~ Brian V.

    Testimonials